The Top 7 Sources to be Victorious with Your Game Day Look

The Top 7 Sources to be Victorious with Your Game Day Look

Summer is fading into fall and that means the sports calendar gets priority for many women. Let the tailgating begin! Let’s face it. It’s tough to look good on game day. How many boxy jerseys, made for a male physique, have you purchased and hated? This season I took the time to solve my game day clothing dilemmas. Here are seven of my favorite sources for budget and figure friendly Game Day gear! 

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Eleven Tips to Elevate Your Appearance When Creating Video

If you haven’t heard the statistics, suffice it to say that video is here and it’s here to stay. If you’re an entrepreneur, embrace it for your business. Video drives better customer engagement than other social media. Almost 80% of internet traffic will be in video format by the end of this year.

Over the past year, I have experienced an increased demand for assistance with video preparation. Here are eleven easy tips to elevate your appearance when creating video.

1. Prepare in Advance

When you look good, you feel good. Get a second opinion on how the clothes that you are planning to wear for your video look. Skype or FaceTime a friend. Make necessary adjustments with sufficient lead time. Pressure rarely leads to success.   

2. Wear Solid Colors

Avoid patterns. Patterns can distort visual focus; especially busy patterns. While they’re great for hiding problem areas, they are challenging on film. If a garment is not centered, patterns magnify it. Unlike photographs, videos can’t really be edited to fix colors and prints that look out of place. Wear solid colors instead.

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3. Wear Bright Colors and Saturated Jewel Tones

Avoid black and white. Wear bright colors or saturated jewel tones instead. White often looks gray rather than sharp and crisp. Black often loses definition and looks flat. Wear blue, gray, or other neutral colored suits and pants. Red, royal blue, emerald green, coral, and bright pinks really pop in videos. Consider wearing bright, saturated colors with neutral suits, pants, and skirts.

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4. Confirm if Video Will be Filmed with a Green Screen

Confirm if you’re filming with a green screen. If your video background is green, wear a different color. I recommend wearing a color on the opposite side of the color wheel, especially if you have dark hair. Green screens are dark and with dark hair, you need to bring lighter hues into your video persona. Red, orange, and dark purple are great options for a green screen. This dress is the same shade as a green screen. In front of a such a screen, wearing this hue would be like camouflage in the jungle.

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5. Avoid Bulky, Shiny Fabrics

Avoid tweed, velvet, sequins, neoprene, and leather. Wear cotton, silk, satin, suede, or lace instead. These latter materials are less likely to show folds and add bulk like heavier materials do. Linen wrinkles quickly and can look incredibly sloppy so do not wear it either.

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6. Avoid Block Prints

While they can slenderize a silhouette in person, they often look odd on video. Similar to patterns, block prints are distracting.

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7. Minimize Contrast

Minimize the contrast in your outfit. For example, a dark pair of pants is best matched with a dark shirt. A jewel colored shirt is preferable to a pastel shirt when worn with dark bottoms. Similarly, a light skirt or pants will look best with a hue such as light blue versus a dark color like red. In short, wear lights with lights and dark with darks. Monochrome palettes elongate and slenderize the body. Who doesn’t want that?

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8. Wear the Right Accessories

If you wear a microphone, it will most likely be secured to the top of your outfit. Noisy jewelry, especially necklaces, will be captured in the audio. Select accessories that are silent. Very large and asymmetrical pieces can cause problems. Specifically, if a necklace, earrings, or bracelets move around while being worn, strange video footage can result. Select pieces that are symmetrical and made of materials that don’t look like costume props.

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9. Confirm Your Shoes Look Good

Your shoes must fit properly and be in great condition. If they have a pattern, be sure that it photographs well. The leopard shoes look great. The snake skin pumps and the sandals do not look good in video or photographs.

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10. Balance Your Makeup

Disclaimer: I’m not a makeup artist. I’ve done my makeup a significant number of times for commercials and professionally produced videos. Typically, the makeup artists who are onset only touch up my makeup when necessary. This makes me feel like I have a minor amount of makeup value to share.

My simple suggestions:

1) Do not wear illuminator. It can make skin look greasy. A professional makeup artist, familiar with the onset lighting, can certainly apply it if desired. The pros do it properly and prevent skin from looking too wet and too shiny. When in doubt, forego reflective, glittery makeup.

2) Consider false lashes. Synthetic hair photographs differently, and better, than real hair. Faux lashes define the eye and look great in pictures and videos. Lashes should be a reasonable length and shape. No tarantula lashes!

Lashes in a Box E1 are my choice. They’re affordable and last for multiple uses.

If you reuse lashes, thoroughly clean them with soap and water. In my opinion, visible white eyelash glue showing through eyeshadow and liner is atrocious.

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1) Balance Lips & Eyes. If you have a dark eye, keep your lip light or neutral. If you have a neutral, understated eye, you can wear a darker lip shade. Take a selfie to assess your lips and eye makeup. You can always add more color. Removing it is tough, let alone frustrating.

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11. Use Lighting to Your Advantage

Good light can make a video. Bad lighting can break a video. If you record video on your own, or attend video meetings, purchase a light. You will love it and you can thank me later. I bought the B-Land Cell Phone Holder with Selfie Ring Light on Amazon for $14.99 and highly recommend it.

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Five Tips to a Create an Ideal Networking Outfit

You can never be overdressed or over educated – Oscar Wilde

Do you struggle with deciding what to wear to networking events? Does the thought of creating outfits to attend functions, that includes a networking component, stress you out?

I spend a lot of time at networking events. I always make it a point to notice what people wear. It’s part of my role in helping women to elevate their visual image and further their business objectives. Here are five ways you can look impeccable at your next business mixer.  

1) Wear a color other than, or in addition to, black, gray, and white. Why? To stand out. At the next business event that you attend, observe how many people wear these colors. Almost everyone.

If you plan to meet someone at the event, it is easier for a person who doesn’t know you to identify you by the distinctive color you’re wearing. Additionally, the likelihood of someone remembering you increases when you look unique.

Use a color like red, cobalt blue, fuchsia, orange, teal, or turquoise to stand out from the crowd. For entrepreneurs, focusing on color can be especially impactful when you wear colors that complement your brand.

Lyndell Werling Personal Stylist
Lyndell Werling Personal Stylist

2) Purchase and wear your own name tag. How many times have you arrived at an event and been given a not so sticky tag with sloppy handwriting (maybe even your own) that doesn’t stick to your shirt? It’s happened to me too many time to count and it’s completely avoidable. I broke all the rules in the picture below. Notice how atrocious the name tag looks. A magnetic badge, with your name and logo, creates a professional appearance.

Lyndell Werling Personal Stylist Holy Matcha

Note: These name tags are from and Namify.

3) You may need to stand for most of, if not the entire, event. Wear shoes that make this possible. I’m not suggesting that you wear Crocs but do wear professional shoes in top condition. You want to convey that you’re a competent, polished, and intelligent person with whom people would want to do business and to whom they can refer friends and clients.  

4) While you may choose to wear clothes or accessories in your personal life that strongly indicate your personal beliefs, religious affiliation, or send strong style preferences like bohemian attire, refrain from doing this at business functions.

Significant research on bias as it pertains to appearance, has been conducted. There is substantial evidence that verifies everybody judges appearance. Even people who claim that they do not judge the appearance of other people, do in fact pass judgement on clothing, hairstyles, etc.

Further, men have been shown to judge other men and women more harshly than women judge other people. In short, I wear more color and jewelry if I attend a female only networking function than if I attend a meeting with men. My intent is to avoid distractions that could lead to the impression that I am not serious about my career.

5) When in doubt, dress more formally than less formally. It’s better to be safe than sorry. Society today is typically very casual. You can’t go wrong by wearing attire that indicates you cared about your appearance. Select a suit, or other clothing, that is business appropriate and shows you’re serious about your image. While jeans and business casual clothes may be fine, it makes sense to over dress and minimize the risk of being too casual. 

Let me know how your next networking event goes! 

5 Tips on How to Wear a Long Dress – [Especially if You Are Petite]

How many times have you avoided a trend because you felt that you didn’t have the “right” body to wear it? Long dresses, booties, and kimonos challenged me in the past. However, I confidently wear all of these pieces today because I figured out how to create outfits with them. Do you know how to wear a long dress, especially if you’re petite? I decided to write about this topic after several friends told me they can’t wear long dresses.  

Last month I purchased a black floor length column dress. I’ve received many compliments while wearing it. Truth be told, anyone can wear a long dress with proper styling and accessories. Here are five tips to create a winning long dress look! 

1. Shoes Make or Break the Outfit

Isn’t this really true of all outfits? With a long dress, you have an opportunity to create the illusion of being much taller by wearing shoes with a platform (that no one sees). This is one of my signature moves. At 5’4, I appreciate the chance to elongate my frame. I’ll never be a super model but I can look taller with the right footwear.  You can even avoid shortening dresses by finding heels that provide proper vertical lift.

I invest in heels that not only provide me with a significant height advantage, but are also comfortable. Many YSL, Badgley Mischka, Michael Kors, Kelsi Dagger, and Pour la Victoire heels feature a platform heel. Bonus: Platforms prevent the foot pain and exhaustion that results from wearing shoes that don’t support the sole of your foot.

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2. Accessorize Appropriately

Long dresses look different visually than knee length or midi dresses. Minimize jewelry and place it strategically. To continue with the theme of elongating the body, wear chandelier or hoop earrings. This draws the eye up to the face and keeps the look clean. Wear long necklaces, thirty or more inches, to lengthen your silhouette. When I wear bracelets, they’re dainty; not large and chunky like bangles or cuffs.

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3. Jackets and Cardigans

Avoid accenting the biggest part of your body. Create an hour glass shape with a fitted jacket or cardigan that hits the hip. For curvier and shorter ladies like myself, avoid large jackets and bulky sweaters that comes to the hip. They draw visual attention and add volume in the wrong place. A tailored slim fitting dark monochrome colored jacket slenderizes.

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4. Monochrome Versus Patterns

Monochrome dresses and patterns with small print are a girl’s best friend. Horizontal stripes, large floral and graphic patterns, as well as bulky fabrics overwhelm most women, especially petite women. Many patterns also tend to look bad in pictures.

My black column dress works well because it has ruffles at the shoulder which makes my torso look smaller by comparison. The dark color and thin material also make this dress work. If the dress was white, peach, silver, or another light color, I wouldn’t have even tried it on. Use color, patterns, and textures to your advantage!

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5. Plan the Outfit Ahead of Time

Try on outfits in advance to give yourself plenty of time to find the optimal shoes and accessories.  Dressing under duress leads to anxiety and frustration. As women, we strive hard to look perfect and feel empowered when we walk out the door. If we don’t achieve this feeling, we wear it on our faces. Stress doesn’t match any of my outfits. How about you?

Good luck making a beautiful outfit with your long dress! Tag me in your Instagram photos @ lyndellwerling.

Is Personal Style an Art or a Science?

Do you have a well-defined personal style? If not, consider consulting a Personal Stylist.

“The will to win, the desire to succeed, the urge to reach your full potential are the keys that will unlock the door to personal excellence.” -Confucius

Lyndell Werling Street Style

Personal style is both an art and a science. Style is like beauty. It is in the eye of the beholder and unique to each and every one of us. It’s like art if you will. Style is an authentic visual expression of who we are. Style evolves over time. The reality is that it is much easier to dress well when we understand our personal style. That’s where the science surfaces.

Purchasing clothing that reflects our personal style can take place once we define our visual image. That sounds great, right? But, what if you don’t have the time, interest or feel that you possess the skills to even identify your personal style? Don’t despair. A personal stylist can do the work for you.

Does Your Appearance Scream Excellence or Exhaustion?

Confucius’ statement on personal excellence is indisputable. Desire, focus and dedication are certainly paramount to attaining goals. Appearance, and your associated visual presentation, play into personal excellence too; perhaps much more than we realize.

Summer is Here. Do you Have the Right Things to Wear?

As a personal stylist, I’m often asked about the appropriate attire to wear to certain events. Fundamentally, we know that we must dress for success in job interviews, for important meetings, and to attend certain social events such as weddings, funerals, and fundraisers. So why don’t we always dress well? The answer is simple. There’s no time, interest or maybe it is lack of bandwidth after the rest of our obligations are attended to.

Appearance is more than who we are on the outside. Who we are on the inside is reflected in what we wear. Appearance correlates to how others perceive us and potentially influences the success we attain in life. Yes, many studies validate this last point.

How Much Time Can You Dedicate to Your Appearance? 

These days the complicated demands executives, entrepreneurs and busy individuals face can divert attention away from appearance. Basic wardrobe considerations such as, “What message does my clothing present, could I improve my image, and am I getting the most out of my clothing budget” aren’t addressed. Higher priorities such as spending time with family, advancing one’s career or business objectives, taking advantage of San Diego’s outstanding climate, and life in general easily exhaust the twenty-four hours in a day.

If you evaluate your image and dream about a better way to handle your clothing and image, you may want to consider a consultation with a personal stylist.


What Does a Personal Stylist Do Anyway?

As a stylist, I help people reawaken their personal style, curate clothing to fill a variety of unique client needs, offer special-occasion preparation and onsite styling, and I collaborate with clients to redefine their image. I founded my company to empower men and women to not only look better, but also feel better about themselves. Stylists are now accessible to everyone, not just celebrities and wealthy individuals.

My specialty is working with professional men and women. My twenty-five years of corporate experience provides me with a solid understanding of the demands placed on professionals. I vividly recall how tough it is to balance personal and career priorities while trying to present a stylish appearance.

My experience has shown me that professional people dress to impress their customers. I collaboratively work with my clients to define the visual image they want to project. Then I provide the clothing they need to make that high pressure presentation, close that lucrative business deal, and stand out from the competition. When my clients have important events, they go to their closets to select an outfit from their wardrobe that I’ve created.

I’ve supplemented my business knowledge with significant formal training in fashion styling from School of StyleFashion Institute of Design MerchandisingStyle 20/20, and Simply Stylist. While my current aspirations significantly differ from my past career focus, I comprehend the challenges associated with looking good given time and budget constraints.

Lyndell Werling Styling Shoot


What Does Personal Styling Entail? 

Personal styling touches various aspects of a person’s wardrobe.

Closet Cleaning

A closet cleanse declutters one’s closet and eliminates items that don’t fit properly, purges garments that are outdated or fail to support your desired image, and identifies items to purchase to complete your wardrobe.

Special Occasion Styling

In today’s digital age almost all events are photographed, featured on social media, and possibly captured in print format. How we look is remembered long after the event date. Searching for, let alone finding, the perfect outfit for life’s many celebrations can seem overwhelming. In addition to purchasing attire for photo shoots, television appearances, speaking engagements, award ceremonies, weddings, interviews and parties, on location styling is an option. Coordinating appearance prior to an event commencing, as well as wardrobe creation, fall into the personal styling domain.

Style Development Packages

Style Development packages create a signature style for clients. The process begins with a complimentary thirty minute meeting to discuss goals, current image, and create an action plan.

After the plan and image are agreed upon by the client, shopping for the new wardrobe takes place and styling looks from the new wardrobe follows. An optional follow-up meeting is available to ensure you are maximizing your new wardrobe and mastering your newly created style!

How Important is What You Wear? 

What you wear is critically important. Significant scientific research validates the fact that attire strongly affects first impressions, attitude and potentially professional success.

In 1920, psychologist Edward Thorndike validated his bias theory which is now known as the Halo Effect. The Halo Effect is a cognitive bias in which an observer’s overall impression of a person, influences the observer’s feelings and thoughts about that person’s character.

In other words, knowing positive things about someone, will result in attributing additional positive things to that person. This holds true even in the face of contradicting evidence. Appearance is a significant example of how the Halo Effect works. The role of a stylist is not only to provide people with a coordinated, functional closet full of exciting clothing but also to ensure positive visual impressions occur.

Could You Benefit from a Complimentary Consultation?

Are you like the vast majority of people who possess a closet full of attire that doesn’t create outfits, may be outdated, or doesn’t complement your body? Contact me for a complimentary 30 minute consultation to enliven your style.

In the meantime, follow me on Instagram for my “Work it Wednesday” weekly attire tips. It’s possible to have fun with your wardrobe while presenting a sophisticated professional look. I promise.

Lyndell Werling Clothe Arrow Shoot